With many years of moonlighting and now nearly a year under my belt working full time for Pepsmedia, we felt lately that it was time to refresh our site to reflect the shift in what we've been doing for our clients. Much of my time this year has been focused on strategic planning for blog & social media campaigns, in-house coaching and brand monitoring, interspersed with some gorgeous blog and website designs. So far, it's been both the most enjoyable and the most challenging experience I've ever faced.
Many people ask me whether I regret choosing this economic climate to jump into self-employment, and I always answer that I don't have an ounce of regret. Sure, I've had a few sleepless nights and my squeezy stressball is due for some therapy, but it's been worth it every step of the way.
I've had the opportunity to work with great clients to date, and every new meeting excites me because it keeps getting better. Great projects, great experiences and best of all, I didn't have to eat beans on toast for too long. (Phew, I hate beans on toast...)
So over the past few weeks, we spent some time brewing a new design for pepsmedia.com and finally launched it this week. Let me know what you think of it!