that canadian girl

Microsoft designed the iPod packaging parody

Turns out Microsoft does have a sense of humour.

They still have crap packaging, but at least they seem to be able to laugh at themselves, commissioning the “If Microsoft designed the iPod packaging” video I mentioned two weeks ago.

iPod Observer reports “Microsoft spokesman Tom Pilla on Tuesday confirmed with iPod Observer that his company initiated the creation of the iPod packaging parody video that was first reported last month. “It was an internal-only video clip commissioned by our packaging [team] to humorously highlight the challenges we have faced RE: packaging and to educate marketers here about the pitfalls of packaging/branding,”

Well, I’ll be damned. So they’re aware of the error of their ways. Think their packaging style is going to change? If they do, I’ll eat my hat!*

[* It’s a pink corduroy hat, not sure how tasty that would be…]

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3 responses to “Microsoft designed the iPod packaging parody”

  1. pa Avatar
    pa

    The ‘unknown’ effects of outrageous marketing to tweens. teens and anybody with no self-restraint..(hum, sounds bed?) The ipod/mp3 generation??
    – Hearing problems at 12 years old
    – Listen in isolation instead of a social experience
    – Less sense of creativity when an good album is a whole musical concept vs 1 download
    – short(er) term interest in value of artist and music
    – cup headphones could play at low volume and sound great vs high volume of earbuds to cover noise
    ex.: Le Salon du Livre reçoit les ados: 80% ont des écouteurs, circulent et lisent rien; sur l’autobus, mp3s; in the house, mp3s; on the bus, mp3s
    – 3 to 4 hours a day will ruin your hearing ( come what may)
    amen

    Reply
  2. Vero Avatar
    Vero

    Pas d’accord avec ca 🙂 Bon c’est vrai que le iPod est pas mal populaire, mais j’etais a mon ere la plus antisociale quand j’avais mon walkman jaune Shockwave avec des bonnes vieilles cassettes enregistrees de la radio, des mixtapes cheap…

    Et de plus en plus de gens achetent des Airport Express, des hauts parleurs pour iPod, etc, pour pouvoir remplacer le vieux stereo dans le salon avec qqchose de plus petit! 1. la qualite de son peut etre aussi bonne si la qualite des mp3s est la et 2. c’est tout aussi possible de downloader un album complet (ce que je fais CHAQUE fois sur http://www.allofmp3.com!)

    Vive la musique, peu importe le format et le medium de diffusion!

    Reply
  3. pa Avatar
    pa

    belle réponse…souhaitons que les tweens et teens s’épanouissent grâce à la mobilité de la musique, sans s’isoler des gens qui les entourent..byyye.

    Reply

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