Dan Germain blogged about the ultimate job at Innocent Drinks, one of creative writer.
Anyone who knows the Innocent brand and loves it as much as I do will agree that these are big shoes to fill. The writing is one of the assets that make the (somewhat overpriced) smoothies seem so much more appealing than their less expensive, but not so adorable, supermarket’s-own alternative.
They’ve created a new benchmark for fun, cute and downright comical writing, so if you feel that you’re suited for the job, give ’em a ring on the bananaphone or apply for the job!
[Via Gapingvoid on Twitter]
chloe baby
Innocent drinks stand out so much more than their supermarket rivals. The writing is so cute on them, i think when you read it you think to your self how easy it would be to write…but it’s got to be harder than it looks.