that canadian girl

Category: Marketing & Advertising

  • Microsoft designed the iPod packaging parody

    Turns out Microsoft does have a sense of humour. They still have crap packaging, but at least they seem to be able to laugh at themselves, commissioning the “If Microsoft designed the iPod packaging” video I mentioned two weeks ago.…

  • If Microsoft designed the iPod

    Or “Why you should keep marketing away from your designs”. One of the best parodies I’ve seen in months! [Edit: Changed the YouTube link as previous was broken. Do a search for “Microsoft iPod” if it breaks again]

  • Permission marketing

    Permission marketing is when you give a company the right to use your email address and send you newsletters or other mail of interest. You know, that time you ticked the box to opt-in to that newsletter? Or more likely…

  • Superbowl commercials

    I’m not American. I don’t “get” American football. But most of all, I don’t get the Superbowl hype, or the willingness of American enterprises to blow millions on 30-second adverts every year. While I do understand that it’s a once-a-year…

  • 250,000 super balls

    Can you imagine what 250,000 super balls bouncing down a San Francisco road would look like? Check it out on Sony Bravia’s mini-site. I highly recommend downloading the Featurette. Simply a great ad, and as one of the camera guys…

  • Japanese Ronald goes sexy

    Has anyone seen what the new Japanese Ronald will look like? All I’ve managed to find is this article, which shows a teaser of what the new feminine, slim and healthy mascot will look like. I’m very curious to see…

  • The Rules of Advertising – Part Two

    Following the uncanny truth of the first set of Rules of Advertising, from the Beebs’ website, more readers have added their favourite “Life According to the Adverts World” observations. Some are pure gold… All dogs are happy and stupid. All…

  • The Unwritten Rules of Advertising

    No one can deny advertising lives off of stereotypes. The past few years, men have really taken a beating in advertising, usually being shown in a rather unflattering light. “Men are tired of their portrayal in advertising, according to a…

  • After voicevertising, here's cleanvertising

    A rather unusual type of advertising has popped up in Paris, in a campaign for the Pages Jaunes (Yellow Pages, for the French-impaired). We make money not art claims the method of cleaning sidewalks or walls rather than painting on…

  • Understanding the Crazy Frog

    How can the horror that is the Crazy Frog ringtone have evolved into a number one hit? It was the mid-to-late-90’s. I remember the original soundbite, which was played while you looked at a static image of a racing kart…